Tuesday, April 9, 2013

QR Code: Advertising Strategy

After the recent overhaul of my personal website, MelodyPayne.com, I wanted to try additional ways of marketing piano lessons that might attract new prospective piano parents. My husband and I {finally!} updated our talk-and-text cellphones to smartphones a few weeks ago, so my plan was to incorporate a QR Code as part of my advertising and recruitment strategy. This will work not only for my personal website, but for my blog, online video lessons, and any additional special event or offering I want to advertise.